The creation of a plan for marketing and selling a product is based on clearly describing the target customer and how the product will be priced, communicated, delivered, and supported. An organizational plan that supports a collaborative, performance-based culture and a sound compensation scheme must be created to attract good talent. The acquisition of resources and capabilities and facilities will be planned for and initiated in order to build momentum for the venture. The management of operations, processes, and manufacturing will be described in an operations plan. A plan for outsourcing some activities and acquiring necessary assets and technologies will facilitate the early growth of the firm. Finally, the venture team will describe the potential for acquisitions, if any, and the plan for operating internationally in order to further stimulate growth.